Digital transformation, without the buzzword
'Digital transformation' has become a phrase that means everything and nothing. In practice, it is a structured effort to remove friction — in operations, in customer experience, or in how decisions get made.
The businesses that succeed treat it as a series of specific, measurable interventions rather than one sweeping initiative.
That is the model LC follows: identify one meaningful friction point, apply the right combination of AI and automation, measure the result, then move to the next.
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